Welcome to the Wisconsin Museum of Broadcasting

The preservation of history is the responsibility of every generation, every enterprise. We learn from history -- we recreate the aura and feelings, good and bad, of our foundations , and we build our future with it. The Wisconsin Museum of Broadcasting hopes to be this kind of repository for all who visit us.  Broadcasting has become a world institution in little more than a century. In Wisconsin, broadcasting is woven into the fabric of every community in the state. Its story can be told many different ways: a chronological timeline, an account of station participation in public affairs, remembrances of the many entertainments provided for children, music lovers, sports fans and more.  The Wisconsin Museum of Broadcasting hopes to present those stories and more, for all to enjoy.
  • Tom Walker

    Tom Walker

    Thomas A. Walker took a unique path into broadcasting. He entered the industry not as an account executive or disc jockey, but as a chief financial officer with years of corporate experience. The Madison-based company he joined, Mid-West Family Broadcasting, had been founded by his grandfather and then owned by […]

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  • Sandra Shockley

    Sandra Shockley

    Sandra K. Shockley co-founded Shockley Communications Corporation in 1985 with her husband, Terry Shockley. She provided instrumental leadership as they built the company into one of Wisconsin’s signature broadcasting groups of the 1980s and 1990s. She headed the company’s radio division and served as executive vice president and director of […]

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  • Don Carmichael

    Don Carmichael

    Don Carmichael capped a long, successful and wide-ranging career in broadcasting by serving as president and general manager of WBAY-TV in Green Bay for more than two decades before retiring in 2014. Under his leadership, the station was known for its commitment to comprehensive and relevant local journalism, community engagement, […]

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  • Mike Sullivan

    Mike Sullivan

    Mike Sullivan worked in almost every aspect of radio broadcasting from DJ to Station Manager during his 44-year career, but he is best known for his deep commitment to local news and sports in the Eau Claire market. His enthusiastic work on the air and behind the scenes was instrumental […]

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  • Dr. Charles A. Culver

    Dr. Charles A. Culver

    Dr. Charles A. Culver (1875-1969) was Wisconsin’s first broadcasting pioneer. In 1907, Dr. Culver became chair of the physics department at Beloit College and immediately began wireless experiments at the college. The following year he sent a wireless signal from a campus rooftop in Beloit to a public library 15 […]

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New Hall of Fame Videos

  • Chuck Ramsay

    Chuck Ramsay

    His 45-year career found him to be the source of news for an entire generation of Green Bay area viewers from 1965 to 2002. A 1957 graduate of Brown Institute of Radio and Television, he served his first eight years in broadcasting in radio in Michigan’s Upper Peninsula. He became […]

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  • Don Seehafer

    Don Seehafer

    In 1952, while still in high school, he began his broadcasting career as a sports announcer in his hometown of Marshfield, Wisconsin at WDLB radio. He also served stints at WPFP radio in Park Falls and WIGM radio in Medford. He purchased his first radio station KRBI, St. Peter, Minnesota […]

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  • Bob Uecker

    Bob Uecker

    Known as “Mr. Baseball”, Bob Uecker is a Major League catcher who has been the Voice of the Milwaukee Brewers since 1971. He is a member of the Baseball Hall of Fame, the National Radio Hall of Fame and the Wisconsin Broadcasters Hall of Fame.
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  • Dr. Robert Snyder

    Dr. Robert Snyder

    His broadcast and broadcast education career spanned 45 years beginning when he was a student at Wartburg College in Waverly, Iowa, and helped put that school’s AM radio station on the air in 1949. After graduating from Wartburg in 1954, he began his teaching career at Kansas State University, leaving […]

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  • Ray Wiater

    Ray Wiater

    “The Dean of Fox Valley News” began his radio news career in Fort Atkinson at WFAW in 1960 and then moved to WBEV, Beaver Dam. In 1968, he assumed the News Director’s post at WDLB radio, Marshfield, where he served for five years before joining WHBY-AM, Appleton as its News […]

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  • Joseph Killeen

    Joseph Killeen

    His fifty years in broadcasting began at WJMS, Ironwood, Michigan in 1932. His sales and management career included service at radio stations WSAU, Wausau, and WTMJ, Milwaukee. He served as the second Executive Director of the Wisconsin Broadcasters Association from 1974-1982.

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  • James Schuh

    James Schuh

    A Milwaukee native and graduate of Marquette University, his career began in 1957 with a 6 year stint as an Announcer and News Reporter for 4 different Milwaukee area radio and television stations. WSPT/WXYQ, Stevens Point was his home from 1963-88, where he served as an Air Personality, News Director, […]

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  • Larry Busse

    Larry Busse

    His broadcast career began in 1961 as Farm Director at WBAY-TV, Green Bay. In 1965, he joined the sales department of WLUK-TV, Green Bay, starting a 19 year tenure with the Post Corporation. During that time, he managed Post Corporation television stations in Marquette, Michigan, Rochester, New York, and WLUK-TV […]

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  • Woods O. Dreyfus

    Woods O. Dreyfus

    After an early vaudeville career, he joined Milwaukee’s WISN radio in 1927 and over a 20 year period served as a singer, announcer, Program Director and finally as General Manager. He produced and directed 2 live dramas each week and was the Producer-Director for CBS network shows which originated in […]

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  • Edward Allen Jr

    Edward Allen Jr

    A veteran radio broadcaster of over 60 years, Ed Allen began his career as an announcer in 1930. An Announcer, newscaster and emcee, Allen served stints with WIND, WGN and WMAQ radio in Chicago for 20 years, leaving in 1951 to build his own station, WDOR-AM in Sturgeon Bay.  WDOR-FM […]

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  • George Comte

    George Comte

    Wisconsin broadcast pioneer whose radio and television career spanned 40 years, 1935-75, with WTMJ, Milwaukee. In his early years he hosted numerous public affairs and variety programs on WTMJ. From 1950-56 he served in several management capacities at WTMJ and in 1958 he was named general manager of WTMJ broadcast […]

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  • Howard Emich

    Howard Emich

    Howard Emich’s 48-year broadcast career began in 1932 when he read his high school’s weekly news on WHBY-AM, Green Bay. He studied journalism at UW-Madison and joined the university’s radio station, WHA-AM after high school. He moved to WMAM-AM, Marinette in 1940 as news editor and announcer and then on […]

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  • Jim Tomlin

    Jim Tomlin

    Jim Tomlin’s 42-year career in broadcast sales and management began with radio sales positions from 1955 to 1959 with WISC-AM, Madison and WNAM-AM, Neenah. In 1959, he moved over to television, and most of his next thirty-eight years were spent in the Green Bay market. He worked in sales at […]

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  • Don Wirth

    Don Wirth

    Don Wirth was an active broadcaster for 41 years, launching his career as an announcer, while still in high school at Sheboygan’s WHBL-AM. His early career was spent as an announcer at a number of Wisconsin stations including, WOMT-AM, Manitowoc, WIBU-AM, Beaver Dam, WIBA-AM, Madison, WTMJ-AM/FM, Milwaukee, and WMAM-AM, Marinette. […]

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  • Roger LeGrand

    Roger LeGrand

    Roger LeGrand was a UW-Madison journalism graduate who built a first successful career in broadcast advertising with the Milwaukee firm of Kramer-Crasselt from 1945 to 1961, creating the first Television department in a Wisconsin advertising agency and later rising to the position of Vice President of Radio and Television Advertising. […]

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  • Elmo Reed

    Elmo Reed

    Longtime Post Corporation Chief Engineer whose career covered 47 years, from 1937-1984. He attended the RCA Institute in Chicago and then served as staff engineer at WROK-AM, Rockford, Illinois, from 1937-47. His career at WROK was interrupted by World War II and military service where he worked with radio navigational […]

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  • Joseph Moen

    Joseph Moen

    Joe Moen’s 40 years in radio broadcasting exemplified the phrase “community broadcaster”. A Beloit native, Moen joined WBEL, Beloit, in 1948. Throughout his career, spent entirely at WBEL, he served as a sales representative, sales manager, station manager, general manager and from 1983 until his retirement in 1988, as President. […]

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  • Jack Hackman

    Jack Hackman

    Jack Hackman, a radio industry symbol of community service, has had a career in the radio business for more than 40 years -all with Goetz Broadcasting. He started as a control room engineer-producer at WDLB Radio in Marshfield, and served in a wide spectrum of talent and management position for […]

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  • Bob Southard

    Bob Southard

    In a broadcast career that spanned 6 decades, he began as a Staff Announcer and Program Director at WMAM-AM, Marinette, in 1948, where with a 3 year hiatus for military service, he served until 1954. Over the next 39 years, he served all three major television networks in Green Bay. […]

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  • Les Leonard

    Les Leonard

    As an employee of the Milwaukee Stockyards in 1953, Les Leonard began a career as one of Wisconsin’s pioneer farm broadcasters, broadcasting the Milwaukee Livestock Market Report part-time. He moved to doing that report full-time in 1955 and then in 1973. He became Farm Director for WISC-TV, Madison, and hosted […]

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  • Jim Wulliman

    Jim Wulliman

    Jim Wulliman was the longtime Director of Engineering for the Journal Broadcast Group, including WTMJ-AM, WKTI-FM and WTMJ-TV, Milwaukee. Prior to that, he was responsible for the design and construction of Milwaukee’s public television stations, WMVS-TV and WMVT-TV, and served as their chief engineer and assistant director of operations. During […]

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  • Lee Davis

    Lee Davis

    His radio and television broadcast career began in 1954 at KHFM in Albuquerque, N.M. He later moved to WAMS-AM, Philadelphia as an afternoon drive time disc jockey and national Program Manager for its parent company, Rollins, Inc., and was responsible for seven stations around the country. He was later General […]

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  • Jack Severson

    Jack Severson

    Severson’s broadcasting career spanned more than 30 years, beginning in the late 1940s with a sales stint at WKOW radio in Madison. He left radio briefly for a secure position with a major advertising agency, but then jumped back in, purchasing WCUB-AM in Manitowoc, where he served as general manager. […]

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  • Jean Gitz Bassett

    Jean Gitz Bassett

    Jean Gitz Bassett was one of the first women broadcast station owners/managers in the nation when she became part of a partnership that purchased WLCX-AM, La Crosse, in 1957. In all, her broadcast career spanned over a 28 year period, beginning in 1955 at KRDO-AM, Colorado Springs and KOIA-AM, Des […]

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