Bob Barry’s Unearthed Interviews Podcast: Orville Redenbacher
October is National Popcorn Month. When we hear the word “popcorn,” many of us think of Orville Redenbacher. Orville was a businessman and food scientist who revolutionized the American popcorn industry. He began his career selling fertilizer, but in his spare time worked with popcorn. It took him years to come up with his hybrid brand in 1970. Orville surpassed the $1 billion sales mark in 1987 and captured a third of the entire popcorn market. He was so popular that he appeared on the TV game show “To Tell the Truth.” You probably saw the digital recreation of his commercial in 2007.
