Kelly Radandt

Kelly Radandt’s broadcasting career reflects a rare blend of strategic leadership, compassion, and unwavering dedication to people and community. Beginning her career in sales, she joined Woodward Community Media in 1989 and quickly distinguished herself through hard work, persistence, and an instinctive understanding of radio’s role in local life. Over time, she advanced into senior leadership positions, including General Manager and Director of Broadcast, guiding teams through periods of rapid technological and industry change.

Radandt became known for her empathetic, people-first leadership style. She fosters workplace cultures that valued collaboration, professional development, and work-life balance—often ahead of industry trends. Her ability to navigate difficult decisions with fairness and transparency earned her the respect of colleagues across departments and markets. She was also a passionate mentor, helping develop countless broadcasters and managers throughout her career.

Her service to the Wisconsin Broadcasters Association has been extensive and impactful. Radandt served on the WBA Board of Directors, became Board Chair in 2014, and continues her involvement through the WBA Foundation. She championed professional education, industry advocacy, and initiatives addressing the future workforce of broadcasting, including engineering development. Through decades of leadership, mentorship, and advocacy, Kelly Radandt has left an enduring mark on Woodward Community Media and the Wisconsin broadcast industry as a whole.